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What Is Click-Through Rate? — Wiki
The Click-Through Rate (CTR) is a percentage-based efficiency metric that calculates the click's number of times of an ad, organic search engine results result, or emails is clicked.. CTR is the number of clicks that your ad receives divided by the number of times your ad is shown
What Is Conversion Rate? — Wiki
The systematic practice of raising the percentage of website visitors who do a desired action is known as conversion rate optimization (CRO).. What is conversion rate? Getthit