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What Is Search Engine Marketing (SEM)? — Wiki
Search engine marketing (SEM) is a powerful way to increase your visibility in the digital world, and with the right tools and strategies, you can maximize your website’s potential.. Anyone who owns a business and wants to grow sales and online visibility should consider using search engine marketing (SEM).
What Is Organic Website Traffic? — Wiki
Organic website traffic means that users are searching for something that you have already created, published, and clicking from the search result page. . Organic traffic originates when visitors arrive at your site directly from an organic search engine result.
What Is Click-Through Rate? — Wiki
The click-through rate (CTR) is a percentage metric that determines how many user clicks on your ad and proceeded to a website or business website.. CTR is the number of clicks that your ad receives divided by the number of times your ad is shown